News and Insights

Sustainability is on REALTORS’® radar. 
 
Sixty-three percent of REALTORS® say that promoting energy efficiency in listings is valuable, and 50% note that they've helped clients buy and sell a home with green features, according to the National Association of REALTORS’® Environmental, Social, Governance, and Resilience (ESG+R) report. 

As you gear up for the spring buying season, take some time to plan how you'll gauge buyers' interest in green home features and introduce such topics to them. 
 
One starting point is reviewing materials from the "NAR Green Designation: People, Property, Planet, Prosperity" class.  

Here's some recent news to keep you updated on the green industry. 

1. Introducing RISMedia's 2022 Real Estate Newsmakers 

Help us to congratulate two NAR Green Designees, Craig Foley, LAER Realty Partners, Melrose, MA, and Christopher Matos-Rogers, Coldwell Banker Intown, Atlanta, GA were named RISMedia's 2022 Newsmakers.

Before becoming a REALTOR® in 2018, Angela Veatch worked in sales management in the insurance industry. She also was the marketing director for RE/MAX Real Estate Group in Windsor Heights, IA, for seven years.  

The work gave her an understanding of the importance of delivering a glitch-free experience to buyers and sellers and helping them to move through a real estate transaction smoothly as possible. 

Clients interested in sustainable homes expect you to be well-versed in the latest energy-efficiency data and legislation and how their choices contribute to the overall health of their community, planet, and families. 

Others may need convincing that energy efficiency measures boost the economy and create jobs and that what you do and talk about has value.