News and Insights

Three new pieces of research provide facts and statistics to enhance your Earth Day (See "6 Ways to Promote Sustainability on Earth Day: Green Your Hometown, Combat Plastic Pollution, Promote Your Business") conversations, deepen client discussions during the spring selling season, and provide fresh social media content.

Mary Love, GREEN, president and broker in charge of Love the Green, Asheville, N.C., will make the most of Earth Day: chairing a run to fundraise for the Green Built Alliance, an Asheville, N.C., green building non-profit, attending her agrihood’s community gathering, and turning an open house into a big party to celebrate a new green development. Think food trucks, a local band, preferred builders and vendors, kid activities, and education stations. 

Most of your clients base their kitchen renovation decisions on style, functionality, and financial considerations.

Though energy efficiency and sustainability likely won’t be the main drivers for most planning kitchen upgrades, consumers are paying attention to such issues. 

After earning her GREEN Designation in 2019 and realizing she could use her work as a REALTOR® to shape a better world for future generations, Ashley Rummage decided to rethink her business and learn everything possible about sustainability and the built environment.

As you gear up for the spring buying and selling season, you’re probably looking for some valuable content to catch the attention of clients and prospects.
 
Improving indoor air quality and family health might be a great topic. The American Lung Association says indoor air can be two to five times more polluted than outdoor air, especially in winter.