News and Insights

Eileen Oldroyd, broker-owner of Oldroyd Lending & Realty, Mission Viejo, Calif.,  loves her Boston Terriers, motorcycles, her veggiemobile (an old Mercedes tricked out to run on recycled vegetable oil), and her green real estate niche.

So when she started producing videos in January to enhance her personal brand, she looked to those passions to distinguish herself. 

Here are three things that the New York Botanical Garden suggests you do in April to prepare your garden. 

Although the Center for REALTOR® Technology Labs only opened its doors a few months ago, it already has covered an impressive amount of ground in advocating on behalf of REALTORS®.

Besides creating educational resources, CRT Labs partners with vendors, universities, and public-private agencies. It helps those groups understand NAR’s value and the direct path to consumers that its 1.1 million members bring, along with practitioners’ ability to educate those consumers. 

If you’re selling your house this spring, it’s good to have a sense of the big picture and to keep an on some of the consumer trends that real estate practitioners watch. 

Even though most of them won’t be interested in a lengthy, technical explanation of the smart grid, energy policy or the minutiae of how electricity is generated, you can spin the information into something relevant by answering the question, “What can smart meters do for me?”