News and Insights

Mary Love aligned her green passion, lifestyle, and business vision by moving to and becoming the broker for Olivette, an agrihood just outside Asheville, N.C. 

To make America green again, Scot Chambers is educating himself, fellow REALTORS®, and the general public in his State College, Pa., market, which is home to Penn State University.

As you prepare your business for the year ahead, weaving statistics and studies into listing presentations and conversations with clients may help you make the case for more sustainable, energy-efficient homes. 

In addition, you can incorporate relevant data into your social media posts and in e-newsletters and other marketing materials. 

It’s renewal time, and whether you’ve been a longtime GRC member or you’re new to the GRC, we have the tools, education, and networking opportunities that you need to keep building your green niche.

Here are 11 good green reads from 2019 that you may have missed. 

1.    ‘Hipsturbia’: It’s What All the Cool. Suburbs Are Doing and It’s A 2020 Trend Suburban downtowns get revived using a live/work/play formula that transforms them into “hipsturbia.” Appealing to Millennials, hipsturbias include affordability and urban staples like dining, shopping, entertainment and jobs, all within a walkable distance. 

Some of your routine business challenges probably entail making green home features visible, conveying their value to clients, and getting them valued properly during the appraisal.