News and Insights

Jeannette Moore, Green, EcoBroker, GRI, a St. Augustine, FL-based REALTOR® and broker, first earned her real estate license in 1984 while working as a stockbroker and financial planner. 

In 1990, she entered the residential real estate industry full time and created a niche selling bed and breakfast inns across Florida.

With the financial market downturn in 2006, B&B financing dried up, so Moore shifted her focus to green building and healthy homes and received both her NAR Green Designation and EcoBroker certification. 

If you’ve spent your pandemic downtime identifying new avenues of business and plan to pursue home builders, "review the 2020 Green Single Family and Multifamily Homes SmartMarket Brief." 

The report, conducted by Dodge Data & Analytics, in partnership with the National Association of Homebuilders, looks at the green building market, the high-performance features that builders and remodelers are including, and the features buyers will pay extra for. 

We invited some NAR Green Designees to talk about the impact of the COVID-19 pandemic on housing, how they’ve spent their downtime, and some of the business changes and opportunities they’re anticipating as the country reopens. 

Here’s some of what they said. 

As many companies scramble to define and respond to “pivot”– the word of our times – LAER Realty Partners has positioned itself to chase the new business that emerges as the pandemic recedes. 

That’s because the Chelmsford, MA.-based company rethought its entire strategy in  January 2019, shifting its focus to embrace sustainability principles and embed them in the company’s DNA. 

The EverGreen winners are a distinguished bunch and include people who have gone on to build national reputations in the green industry. 

You have the chance to join them. 

All active NAR Green Designees, certified GREEN Instructors, and Certified Course Providers are eligible to be nominated.