News and Insights

The recently launched Home Performance Counts is expected to bring greater awareness and understanding of high-performance homes to consumers, REALTORS®, and homebuilders.

The joint education initiative between the National Association of REALTORS® and the National Association of Homebuilders creates a bridge between REALTORS® and homebuilders, helping such professionals better work together, convey a high-performance home's key benefits, including durability, comfort, health, and affordability. 

The pandemic has brought our homes’ shortcomings to the forefront, especially as people struggle to find enough space and comfort for full-time living, working, and schooling all under one roof. 

If you or your clients are ready to do a purge, whether to sell a home, find more space, or make a property more comfortable for the coming fall and winter, the bonus is that the process also can help you green your life and home. 

Through advocacy, education, and marketing, Rob Madden, GREEN, Designated Broker, CNE®, ABR®, EcoBroker®, CLHMS®, Certified Solar Specialist, Certified BPI® Building Analyst, Healthy Home Evaluator, helps homeowners and buyers in the Phoenix area recognize the benefits of green and solar housing.

"Thanks to a childhood spent on an organic farm in Wisconsin, sustainability has been 'baked into me' from a young age, says Sammi Cook-Kuehn REALTOR®, Property Manager & Solar Home Expert at the Dreamteam of National Realty Guild.  

She lives and works in Minnesota’s Twin Cities metro area and practices real estate in Minnesota and western Wisconsin. 

The National Association of REALTORS® (NAR) 2020 Sustainability Summit in July had all the ingredients to make committed green real estate professionals swoon: geeky green data, research showing the inroads that sustainability is making, and case studies illustrating sustainability principles being applied in real-world situations.