When you pitch your local association about the value of starting a green committee and incorporating sustainability education across the organization or chatting with clients about green features and energy efficiency, fresh statistics matter.
The American Lung Association’s annual celebration of Clean Air Month in May is a perfect opportunity to develop air quality-focused content to share with clients all year.
Here are some topics—it’s not a comprehensive list—to work into your social media posts, newsletters, and conversations to highlight your expertise and get everyone working to improve air quality.
"Demand for sustainable housing is growing worldwide. Material supply chains and energy costs based on finite resources have reached their limit. As the climate becomes more inhospitable, we need more efficient solutions," wrote Jason Heidenescher in a chapter he contributed to the book “Local Leader Referral Secrets.”
If you’ve just landed your first client looking for green home features, reviewing your NAR Green Designation Course People, Property, Planet, Prosperity materials is an excellent way to prepare.
This knowledge can help you enhance client relationships, identify opportunities, and close transactions.
