News and Insights

If you’ve just landed your first client looking for green home features, reviewing your NAR Green Designation Course People, Property, Planet, Prosperity materials is an excellent way to prepare. 
 
This knowledge can help you enhance client relationships, identify opportunities, and close transactions. 

"Demand for sustainable housing is growing worldwide. Material supply chains and energy costs based on finite resources have reached their limit. As the climate becomes more inhospitable, we need more efficient solutions," wrote Jason Heidenescher in a chapter he contributed to the book “Local Leader Referral Secrets.”

Earth Day (April 22) is the perfect opportunity to show your community and clients that you're committed to a greener, healthier, and more sustainable world. 

As you gear up for the event, tap your GRC benefits to get the word out about your business, the NAR Green Designation, and the value you bring to homeowners, buyers, and sellers. 

Sustainability is on REALTORS’® radar. 
 
Sixty-three percent of REALTORS® say that promoting energy efficiency in listings is valuable, and 50% note that they've helped clients buy and sell a home with green features, according to the National Association of REALTORS’® Environmental, Social, Governance, and Resilience (ESG+R) report. 

Neel Midha, a REALTOR® and Associate Broker with Harry Norman, REALTORS® in Atlanta, loves helping people attain their dream of owning a home and says, “I get to create lifelong friendships while having fun along the way.”